AI Insights · Timothy · June 2025
Top Decoration Games on Unified Platform in Europe: Q2 2025
Explore the performance of the top 5 decoration games in Europe during Q2 2025, focusing on downloads, revenue, and active users.
In the second quarter of 2025, the top decoration games on the unified platform in Europe showed varied performance trends. According to Sensor Tower data, these games demonstrated unique patterns in terms of downloads, revenue, and active users.
Gardenscapes from Playrix experienced a peak in weekly revenue, reaching approximately $3.3M in early May. However, the quarter ended with a decline, settling around $2.9M. Weekly downloads started at around 197K, gradually decreasing to about 142K by the end of June. Active users fluctuated, peaking at over 6.4M in mid-April before tapering to approximately 5.9M.
Homescapes, also by Playrix, saw a noteworthy increase in revenue, particularly in late May, reaching around $2.1M. Downloads started strong at over 121K but saw a reduction to 82K by the end of the quarter. Active users remained relatively stable, with numbers hovering around 5.8M towards the end of June.
Travel Town - Merge Adventure by Moon Active showed consistent revenue performance, peaking at about $1.8M in the last week of June. Weekly downloads started at 154K, declining to around 112K. Active users decreased from 1.2M to just over 1.1M.
Seaside Escape®: Merge & Story by Microfun Limited had a steady incline in revenue, ending the quarter at $1M. Downloads, however, decreased from 38K to about 15K. Active users showed a slight decrease, with numbers settling around 446K.
Merge Mansion: Mystery Puzzles by Metacore Games Oy recorded a fluctuating revenue pattern, peaking at approximately $817K in mid-May. Downloads dropped from 28K to 14K throughout the quarter. The number of active users also declined, starting at over 940K and ending at approximately 649K.
For more detailed insights into these games' performance, visit Sensor Tower.